At one time a baking company started to produce a product for distribution to retail stores in a certain area of the United States. In a relatively short time the product became national in scope. The secret of success was the product's consistently high quality. And how did the American housewife find out about this quality? Why, by tasting the product! She discovered that the ingredients listed on the package were actually apparent in the product, and the product tasted so good that discriminating customers were willing to pay a higher price for it.
The baking company had grasped the age-old truth that the quality of genuineness is appreciated right in the midst of substitutes and that integrity of process assures success.
It would appear, then, that if genuine success in any endeavor is to be maintained, the whole process and all ingredients must be good. The substitution of one imitation or shortcut would detract from the whole and would be noticed.
