It is not surprising that, in times so dazzling with the styles and technology of modern-day electronic wizardry, the world is hearing a lot of talk about the "electronic church. "
Radio preachers and television evangelists wonder how to use the fastest, most colorful, most versatile and far-reaching communications techniques in history, to spread the message they feel they have to offer mankind.
Some argue that religion is the best "product" on earth and deserves, therefore, the services of earth's best product-marketing, information, promotion, and distribution systems.